Sakhi

Sakhi is renowned for its exquisite and meticulously crafted jewellery, celebrated for its divine and intricate designs. The brand sought a logo that would elegantly reflect the opulence and sophistication of their jewellery collection. The goal was to create a logo that not only represented Sakhi's commitment to high-quality craftsmanship but also enhanced the brand's identity through a design that exudes luxury and elegance. The logo needed to embody the brand's unique and progressive designs while conveying a sense of refinement and timeless beauty.

Our design process for Sakhi involved creating a minimalist yet luxurious logo that captured the essence of the brand’s sophisticated jewellery. We chose to incorporate a lotus flower, a symbol of beauty and elegance, as the central element. The lotus represents purity and refinement, aligning perfectly with Sakhi’s brand values. The design also features a refined, modern typographic approach to complement the lotus, ensuring that the logo is both stylish and representative of the brand's innovative craftsmanship. This combination of elements was intended to elevate Sakhi’s brand identity, making it both distinctive and memorable in the competitive jewellery market.

The colour palette for Sakhi’s logo blends two luxurious shades to create an elegant and sophisticated brand identity. Raisin Black, a deep and rich black, was chosen for its association with luxury, refinement, and timeless elegance. This colour adds a sense of opulence, aligning with Sakhi’s high-quality craftsmanship in jewellery design.
Complementing the black is Bronze Sheen, a warm metallic hue that exudes prestige and craftsmanship. This bronze colour highlights the luxurious nature of Sakhi’s designs and pairs beautifully with Raisin Black, resulting in a visually striking and upscale logo. Together, these colours reflect Sakhi’s commitment to craftsmanship and elegance, reinforcing the brand’s high standards.