Client Profile and Requirements

Prapami Healthcare is an Ayurvedic company providing 100% natural products, focused on sustainable production and holistic healing. The client needed a logo reflecting their commitment to natural remedies, sustainability, and a professional, trustworthy image—adaptable across packaging, branding, and digital platforms.

The Creative Process

The logo features a hand holding a mortar and pestle, symbolizing Ayurvedic expertise, with a green leaf highlighting the plant-based, natural approach. The hand’s curved lines represent gentle, nurturing healing, while the square frame adds structure and professionalism. The bold, modern typography ensures a contemporary, trustworthy healthcare presence.

Virdian (#45886c)

Symbolizes nature, growth, and healing.

Raisin Black (#212121)

Represents strength, authority, and professionalism.

Colour Scheme of the Logo

The colour scheme of the Prapami Healthcare logo blends Viridian and Raisin Black to create a harmonious and professional visual identity. Viridian represents nature, growth, and healing, aligning with the company’s focus on natural and sustainable products. Raisin Black conveys strength, authority, and professionalism, grounding the logo with a sense of reliability and sophistication. This balance of natural wellness and professional stability makes the logo versatile for both consumer and industry use. In summary, the Prapami Healthcare logo integrates Ayurvedic symbols with a modern colour palette, reflecting the brand's commitment to natural healing and professionalism.