Be Browns

Be Browns is a brand founded by Molly and Dimple focused on offering classic and comfortable apparel designed specifically for women. After over 20 years of professional experience, this venture marks their first entrepreneurial journey with the vision of making every woman feel stylish, comfortable, and beautiful in Be Browns' clothing. The primary requirement for the logo was to reflect the brand's approachable, fun, and sophisticated nature, while also conveying reliability and comfort.

The logo design for Be Browns was crafted combining two distinct font styles: a playful, decorative script for the word "Be" and an elegant serif font for "Browns."

Playful Script ("Be"): The script font is used to convey the approachable and fun aspect of the brand. It adds a sense of personality and creativity to the logo, aligning with the brand’s goal of making women feel stylish and unique.

Elegant Serif ("Browns"): The serif font used for "Browns" adds a touch of sophistication and timelessness to the logo. It complements the playful script, balancing the overall design and reinforcing the brand’s focus on providing classic, elegant, and dependable apparel.

The combination of these font styles effectively reflects Be Browns' dual focus on fun and elegance, making the logo both visually appealing and representative of the brand’s values.

The logo for Be Browns features a warm and earthy color palette of Bronzetone, Earthy Brown, and Cashmere, creating an inviting and sophisticated look that reflects the brand's mission to empower women through fashion. The darker brown tones signify reliability and comfort, key elements of Be Browns' identity, while the light beige adds contrast and softness, enhancing the overall design. This well-balanced color scheme perfectly represents the brand's dedication to creating stylish, comfortable, and dependable apparel for women.